Purple Pineapple Digital

FAQs

Find answers to common questions about Purple Pineapple Digital, our services, and how we support small and medium-sized businesses.

1. What is Purple Pineapple Digital and what do you specialise in?

• Purple Pineapple Digital is a digital marketing business that helps small and medium-sized businesses grow online. We provide practical, tailored support across SEO, PPC, email marketing, social media, digital marketing strategy, and website development.

2. Who do you work with?

• We work with small and medium-sized businesses across a range of sectors. Some clients need support with one specific service, while others need a broader digital marketing strategy. Our approach is flexible, so we can tailor support to your goals, priorities, and budget.

3. Who is behind Purple Pineapple Digital?

• Purple Pineapple Digital is led by Kirsty, who has 14+ years of digital marketing experience. Her background includes working with small businesses, SMEs, agencies, and larger national and international brands, giving clients access to broad strategic experience with a personal, flexible approach.

4. What services do you offer?

• We offer a range of digital marketing services for small and medium-sized businesses, including:
  • Search Engine Optimisation
  • Pay-Per-Click (PPC) advertising
  • Email marketing
  • Social media marketing
  • Digital marketing strategy and consultancy
  • Website development
• Each service is crafted to ensure the best possible outcomes for small to medium businesses, providing you with the tools and strategies needed to succeed online.

5. Do you offer tailored support or fixed packages?

• We offer both. Some businesses prefer fixed monthly packages with clear deliverables, while others need a more flexible mix of support across multiple services. We can help you choose the right option based on your business needs.

6. How does your pricing work?

• We believe pricing should be clear and straightforward. Our packages are designed to give SMEs transparent options without inflated agency costs or confusing retainers. If you need something more tailored, we can talk through the best fit for your goals and budget.

7. Can you help improve my website’s visibility?

• Yes, we offer specialised Search Engine Optimisation (SEO) support designed to improve your visibility in search, attract relevant traffic, and strengthen your website over time. This can include keyword research, on-page optimisation, technical recommendations, SEO copywriting, and content planning.

8. Do you offer digital marketing strategy and consultancy?

• Yes. We provide digital marketing strategy and consultancy for small and medium-sized businesses that want clearer direction, better use of their budget, and more confidence in their marketing decisions. Whether you need help planning your activity, reviewing what is working, or identifying the best next steps, we offer practical advice and tailored support based on your business goals.

9. Do you offer social media marketing support?

• Yes. We support small and medium-sized businesses with social media marketing that is tailored to their goals, audience, and brand. This can include content planning, post creation, profile support, ongoing management, and performance reporting to help you stay visible and consistent online.

10. Can you assist with Pay-Per-Click (PPC) advertising?

• Yes. We manage PPC campaigns with a focus on targeted traffic, efficient budget use, and measurable results. Whether you need a new campaign set up or support improving existing activity, we can help.

11. Do you offer email marketing, including automation and lead nurturing?

• Yes. We provide email marketing support that can include campaign planning, email creation, audience segmentation, reporting, automation setup, and lead nurturing. This can help you stay in touch with your audience, build stronger relationships, and guide potential customers towards making an enquiry or purchase over time.

12. Do you build websites?

• Yes. We offer website development support through our partnership with experienced website development agency. This allows us to help businesses create professional, user-friendly websites that support their wider digital marketing goals.

13. How do you measure success?

• We focus on measurable results. Depending on the service, this may include improvements in visibility, website traffic, leads, conversions, engagement, or overall digital performance. We track progress using clear reporting and align activity with your business goals.

14. What makes Purple Pineapple Digital different?

• Purple Pineapple Digital is built for SMEs. We combine experienced digital marketing support with a personal, flexible, and transparent approach. As a small business ourselves, we understand the pressures growing businesses face and focus on practical marketing activity that supports real business growth.

15. Where is Purple Pineapple Digital based, and do you work with businesses outside Warwickshire?

• Purple Pineapple Digital is based in Stratford-upon-Avon, Warwickshire. We work with businesses locally and also support small and medium-sized businesses across the UK, so you do not need to be based in Warwickshire to work with us.

16. Do I need to know exactly what service I need before getting in touch?

• Not at all. Many businesses know they need support but are not sure which service is the right fit. We can talk through your goals and challenges and help you decide on the best next steps.

17. How do I get started?

• Getting started is simple. Just get in touch through the contact form below and tell us a little about your business and what you need help with. We can then discuss your goals and recommend the most suitable support.